Planning a standout website takes a bit of time and thought, but needn’t be hard. But certainly, creating a new site (or revamping an existing one) shouldn’t happen by piecemeal. It’s NOT a business card with extended information about your business...
Make your brand a standout – even when it seems there’s so much competition. When you’re in business, you need to get people to stop, and look at YOU. But how do you capture their attention?The answer is clear. You’ve got to...
Does your business have a Brand Style Guide? This is the ONE thing that will keep your brand on track. Because your branding (which includes everything you put out in the world as your business) is the thing that provides consistency in how you present yourself. And...
Branding well makes you money. How? Isn’t it just about making things prettier? If you’ve hung around me for more than two minutes, you’ll know the answer to this is a resounding NO. Excellence in branding is built on purpose, and understands its...
A healthy website is vital to your business. Remember back when your website was first built? You loved it! It looked so beautiful! Everything felt so… shiny! But now, it’s been a month or three (or five…) since you even looked at it…...
What IS a Brand Strategy? Simply put, a Brand Strategy is built on understanding where your business is and who you’re serving, knowing where you’re going long-term, and projecting all of that in how you present yourself through your branding – ie....
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